Why use this service instead of the Yellow Pages

Using our Chiropractic Referral Service offers a distinct advantage to print advertising such as the Yellow Pages. There have been various Internet marketing studies that support the shift from Yellow Pages to locally driven, Internet search sites such as Find a Chiro.

Cost to advertise

The cost to advertise online is significantly less than print. Furthermore, the return on your advertising dollar is substantially greater as well. Many professional practices, such as dentists and doctors invest heavily in Yellow Pages ads, as they fear not doing so will adversely impact their business. This fear derives from the fact that the Yellow Pages has been in existence, and in our lives for many years.

The truth is that the Yellow Pages print is struggling financially, as their print subscribers have substantially declined in recent years. This is mainly due to the wide spread acceptance of online advertising.

Some customers do see a healthy return on investment from the Yellow Pages. These are the businesses that have the funds to take out full-page ads, in several Yellow Books. Their success mainly comes from the fact that their ads are so large that they contain a wealth of information. A full-page ad can cost up to $15,000 per book, per year!

The reality is that the majority of business who advertise in the Yellow pages do not greatly benefit from the expenditure. Instead, they struggle to pay the monthly premium, for an ad that produces little return.  Consider some of the benefits to Find a Chiro over Yellow Pages advertising.

Patient Demographic

Many businesses have discovered and use the technologies of the World Wide Web. Those who have, say they prefer the patient demographic generated by their website. Their patients are from the local area, seeking the particular services they offer and are typically more at ease with a local professional. As they have already researched your business offerings online, their making the call indicates that they are aware of your qualifications and the services you offer.

These local patients will typically refer you to their family and friends in the local area as well.

Media Matching and Demographics

People who have a particular goal in mind search for their answers on the Internet. The Find a Chiro website establishes competence, provides evidence of your skills and provides evidence of your practice being established.

Furthermore, potential patients are seeking a local Chiropractor, and our search engine will point them directly to you. As the Yellow Pages randomly places ads, your potential patients will only call you if they happen to get to the page you are listed on. Chiropractic may benefit you - find out!